Moving from deep blues to leading edge grays ensured the persistent implication of a technological leader in light tactical vehicles. Stylized, trapezoidal linework places a new emphasis upon a new technological focused. This technological emphasis is intended to be implied both by their subtle inclusion into the semi-opaque layed gray overlays, and the literal targeting reticles placed within the posters header and footer.
These adornments framed the full names for the acronym and the companies website. These elements and were strategically positioned at distances relative to the document dimensions’ rule of thirds.
In the instance of the top level element, it is positioned at the top most third of the document’s bottom most third. (In clearer terms I aligned the element to a third nested within the dimensions of the original third).
The address to the company website at the bottom left of the art board is centered and framed by the reticle at the horizontal rule of thirds.
Heavy Photo Compositing was required for several of the poster images due to their original orientation.
